The aim of the “Tourism and Handicap” brand is to provide objective and uniform information on the accessibility of tourist sites and facilities. This brand takes into account 4 families of disabilities (hearing, mental, motor and visual) and aims to develop a tourist offer adapted and integrated into the general offer.
This brand is the result of a collaboration between several players: the Ministry in charge of Tourism, professionals in the sector, local authorities and associations representing people with disabilities.
- Guarantee of a reception quality, An reliable information,
- Recognition and promotion of gait « insurance »Provider and give visibility to the offer,
- Awarded for 5 et for free,
- Sites audited on the basis of national standards, a guarantee of quality, developed with associations representing the world of disability.
The key numbers
- 4000 establishments are labeled in France,
- 73 sites marked Tourisme & Handicap in the Loire department, i.e. the 2e region department
- 4 families with disabilities,
- Auvergne-Rhône-Alpes, the 2e region of France in number of labeled sites.
The advantages of the brand
- “Handicap” market: 12 million people in France,
- Adapt its offer for customers with "specific" needs: quality approach and response to a societal issue,
- Official recognition,
- The promotion of the establishment at the scale of the destination,
- National visibility,
- An evaluation of the offer by qualified auditors,
- A competitive response,
- A single contact person who is close to you: Françoise Pontet from the Loire Tourist Development Agency.
How to get the mark?
- Deposit application online at GMTH application (for initial requests, renewals and upgrades)
- Support by the local relay Tourisme & Handicap, the Loire tourism development agency (Françoise Pontet),
- Assessment visit carried out by a pair of evaluators made up of a representative of the tourism sector and a representative of associations of disabled people. At the end of this visit, a report is sent to the service provider in order to improve the criteria not met.
- The application is considered in Territorial Commission which must rule on the attribution of the mark and the pictograms granted (auditory, mental, motor and visual). The Tourisme & Handicap brand is awarded on a minimum of 2 pictograms and is valid for 5 years.
- Once labeled, you are invited to promote your engagement in favor of tourism accessible to all. You can include the brand's logo with the assigned pictograms on all your communication media. You will also be present on the Tourism & Handicap page intended for individuals.
The promotion and enhancement of activities and places labeled Tourism & Handicap is ensured by the State through various communication actions such as specialized exhibitions. Locally, the Tourism & Handicap regional partners also implement promotional actions.
Self evaluation
You can take an initial approach to your establishment's accessibility process by answering the questionnaire self-assessment. It is intended for service providers who are considering obtaining the mark.
Information about ? A question ?
We invite you to contact your local Tourism & Handicap relay Loire Tourism Development Agency, Francoise Pontet au +04 77 59 96 68 XNUMX or to françoise [a] loiretourisme.com.
